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Case Studies The following case studies highlight the benefits we bring to our clients. eBusiness eBusiness initiative that paid for itself in 3 months In consultation with an international financial service provider,a service was conceptualised and developed to represent overnightaccount balances from multiple sites and time zones gathered frominternational trading. This was rolled out to traders in Melbourne(and later internationally) through a web based interface.The service paid for itself within 3 months of implementation. Effective Scoping and Project management delivers value A secure Internet financial transaction service was to be launched inNew Zealand to meet business drivers. Scoping and business case developmentwas completed in 4 weeks, and a budget of around $A4 million was approved.The project team was set up, vendor relations established and the projectwas delivered in 14 weeks and 30% under budget Developing a new Product by manipulating Legacy Data This organisation had developed a concept for a new product which focusedon a niche in the real estate market. Key to the realisation of thisproduct was the ability to interface to a number of legacy systems toextract data. This legacy data was then reformatted and stored in asecure database, with all activity being logged. This database had to beaccessible by the organisation's staff using a web based application. Content Management across multiple domains A major corporate with a significantly evolved web site had not been able to update using the existing web tools. They had developed a tool formanaging their Intranet, as existing commercial tools either did not meettheir needs or were too costly to implement. They wanted to streamlinetheir content management process across multiple domains.Scoping the existing processes and business requirements had been completed.After an extensive vendor assessment process, a project was set up to extendthe internal tool for complete distributed web authoring, publishing andcontent management. A number of supporting business processes were alsoset up, along with training. Portals for Corporate customers A collaborative portal was conceptualised, and business and technologyarchitecture developed for a major corporate. Through a detailed vendorsearch process, the feasibility was established, and a proof of conceptdeveloped. However, the business case for commercial implementation wasa few years away, and as a first step a single sign on and role basedauthentication system was developed. Growing Technology Businesses Commercialising Content Management Tool With the internal content management tool developed, a commercialisationplan and strategy was drawn up. As part of the process, overseas basedcommercialisation partners were identified and the first IT&T patentfor this organisation was submitted. Commercialising IP out of internal eTransformation Application A major corporate developed an eTransformation application to automate amajor business process and recognised that the application had widerpotential for usage. A commercialisation program was drawn up in associationwith a US based software company for commercialising the product, whilepreserving the long-term interest of the client. Setting up of a Broadband Telco A broadband telecommunication company was conceptualised and backed by twopublicly listed corporations in terms of seed funding. We initially managedtheir marketplace research and developed their business model and marketingstrategy. This included comparison with alternative technologies,competitor analysis, customer segmentation and development of a segment basedvalue proposition (prioritisation based on profitability).In order to keep costs down, a business model to work online withcustomers, channel partners and suppliers was developed.The next phase involved a detailed product plan, channel strategy,communications and promotions strategy, pricing and building up the salesand marketing team. A major North Asian Telco As one of the largest telecommunications companies within Asia, with ahigh penetration of broadband, the brief was to identify a revenue accelerationprogram leveraging their broadband infrastructure and IP VPN initiatives.The second element of the brief was to develop a program to realise therevenue growth program. A major infrastructure investment in the US An Australian corporate was planning to invest in a major infrastructureinvestment in the US as part of a group of investors including a technologyvendor. The proposition was an outsourced infrastructure, which wouldthen have a transaction fee based business model. The due diligence wascompleted and the investment and business set up completed in the US.A similar business model was explored in Asia Pacific, however as thebusiness case was not attractive enough advice was given not to proceed. eBusiness start ups We have advised on go to market strategies (including product, pricingand channels), governance and organisation development, technology architectureand development program funding, strategic alliances and businessgrowth strategies. |
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